- https://www.thebalance.com/top-usa-future-economic-trends-3305666
- Presented in the article, as a result of global warming, food prices are rising - specifically corn and soybeans since rising temperatures decreases the yield. Sea levels are also rising causing flooding in cities and more wildfires destroying homes and forestry.
- Prototypical customer: farmers, coastline citizens, overall entire population
- Could be both easy and difficult to exploit the opportunity - ultimately the source of the problem (climate change) won't necessarily go away but there are ways to slow it down and aid the effects.
- Why I saw the opportunity: Honestly I was a little confused on how to approach this assignment so I turned to Google to help me out. This website was one of the first things I found and I could clearly see how this problem affects our daily lives. Especially after taking an AP Environmental Science class senior year of high school, I could see how this opportunity is possible.
2. Delayed Retirement (Economic Trend)
- https://www.thebalance.com/top-usa-future-economic-trends-3305666
- Due to the recession, retirement has been delayed and Baby Boomers continue to work. Because of this, the younger generation has resorted to other jobs - even creating jobs for themselves.
- Prototypical Customer: Millenials/younger generation
- Currently relatively easy to exploit this opportunity because the internet has gave way to so many new jobs/careers such as social media influencers, YouTubers, and bloggers.
- Why I saw the opportunity: Again, I used Google to help me out but this is also relatable to my daily life right now since I grew up in the big technology surge. More businesses are marketing through social media and almost everything is done through the internet so it's not surprising that there's new jobs there.
3. Interest Rates are Rising (Regulatory Change)
- https://www.thebalance.com/top-usa-future-economic-trends-3305666
- The cost of loans from various products/consumer goods will continue to rise as long as the economy doesn't look like its going back into a recession.
- Prototypical Customer: Adults/Consumers of large purchases (ex. house, car, education)
- Seems to be relatively hard to exploit this opportunity because it seems like an insurmountable obstacle to dodge, especially since the Federal Reserve is enforcing it.
- Why I saw the opportunity: Google's help and this can relate to me since I'm a college student and I know people who are struggling to pay back their student loans.
4. Paid sick leave (Regulatory Change)
- https://www.businessnewsdaily.com/7671-regulatory-issues-changes.html
- Paid sick leave is attractive to entrepreneurs who want to appeal to productive, valuable workers but adds to the planning and construction of policies.
- Prototypical customer: employees
- Relatively easy to exploit this opportunity since it's something that be easy to implement and has already been done before with larger corporations.
- Why I saw the opportunity: Google's help and it seems to be common sense - you want people who feel when they are sick or have to take medical leave that they are accommodated for in the workplace.
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